Resources
DEM Resources
Straightforward explainers and references for the marketing and AI concepts we work with every day.
Plain-English definitions of 18+ marketing, SEO, Core Web Vitals, and AI-search terms.
How to get cited by AI search — a practical playbook for ChatGPT, Google AI Overviews, and Perplexity.
What llms.txt is, why AI crawlers read it, and a copy-pasteable template you can adapt.
The most useful JSON-LD types for local & service businesses, with copy-paste examples.
What GTA marketing agencies actually charge in 2026 — retainers, projects, and hourly rates in CAD, with a fully transparent methodology.
Practical guides on AI marketing, Google Ads, SEO, email, and growth systems for Ontario businesses.
Real results from Ontario businesses we've built AI-powered systems for.
Find out why you're not ranking — a quick, free audit of your site's SEO health.
Estimate the return on an SEO investment for your business before you commit.
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