B2B Cold Email Outreach
B2B Cold Email Outreach That Books Meetings — Not Spam Folders
Cold email done right is one of the highest-ROI prospecting channels in B2B. A well-executed sequence reaching 500 qualified prospects can book 15–30 meetings per month — with zero ad spend.
What We Do
End-to-End Cold Email Infrastructure
From list building through campaign management — we build the full system that fills your B2B pipeline with qualified meetings.
List Building & Prospect Research
Custom, verified prospect lists using LinkedIn Sales Navigator, Apollo, and intent data — targeting the exact job titles, industries, and company sizes your offer is built for.
Domain & Deliverability Setup
Warm-up secondary sending domains, configure SPF/DKIM/DMARC, and monitor sender reputation daily — so you never risk your primary domain.
Copywriting & Sequence Development
Short, personalized sequences (3–5 emails, 14–21 days) that sound like they're from a real person. CASL-compliant with continuous A/B testing.
Campaign Management & CRM Integration
Daily deliverability monitoring, reply escalation, and direct integration with HubSpot, Salesforce, GoHighLevel, or Pipedrive — no leads fall through the cracks.
From Zero to Booked Meetings
Step 01 — ICP & Strategy (Week 1)
Define your ideal customer profile, craft your core value proposition, and map the competitive landscape your prospects are operating in.
Step 02 — Infrastructure Build (Week 2)
Secondary domains purchased, email accounts created, SPF/DKIM/DMARC configured, warm-up sequences initiated.
Step 03 — List Build & Copy (Week 3)
Prospect list researched and verified. Sequence copy written, reviewed with you, and finalized before launch.
Step 04 — Launch, Optimize & Scale
Campaign goes live. Daily deliverability monitoring. Weekly reporting. A/B test iterations. We scale what works.
Transparent Packages
One-time $500 setup fee for infrastructure and list build. 3-month minimum for deliverability warm-up.
Launch
Start generating pipeline with a focused, proven cold email campaign.
- 1 domain, 2 inboxes
- 500 prospects/month
- 1 sequence
- Monthly reporting
Scale
Multi-sequence outreach with A/B testing and CRM integration.
- 2 domains, 4 inboxes
- 1,500 prospects/month
- 2 sequences
- A/B testing
- CRM integration
Enterprise
Custom infrastructure for high-volume, multi-vertical prospecting.
- Custom infrastructure
- 3,000+ prospects/month
- Multi-vertical sequences
- Dedicated account manager
FAQs
Frequently Asked Questions
Is cold email legal in Canada?
Yes. Under CASL's business-to-business provisions, cold email to business addresses is permitted when your identity is disclosed, the message is relevant to the recipient's role, and an unsubscribe mechanism is included. Every campaign we run is CASL-compliant.
What reply rates should I expect?
Well-executed campaigns in B2B services typically generate 3–8% positive reply rates. From 500 emails per month, expect 15–40 positive replies and 5–15 booked meetings, depending on offer and targeting quality.
Will cold email hurt my main domain's reputation?
No — we always send from dedicated secondary domains, never your primary domain. This protects your main domain's sender reputation regardless of campaign outcomes.
How long before I see meetings booked?
Most clients see first replies within the first 2 weeks of launch. Expect the first batch of qualified meetings within 30–45 days of campaign launch.
Do you write the email copy or do we?
We write all copy. You review and approve before launch. We rewrite any sequence that isn't hitting benchmark reply rates.
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Ready to Fill Your B2B Pipeline?
Book a free cold email strategy call and we'll show you what a 3-month campaign targeting your ideal prospects could look like — including estimated reach, projected reply rates, and expected pipeline value.